Build and Optimize

Build and Optimize

Clean, intentional tracking architecture is one of the key foundations to real business growth. Whether you are launching new platform integrations, optimizing GA4 and Google Ads for enhanced conversions, or starting fresh with a complex implementation, we ensure your tracking is robust, scalable, and future-minded.

At DigiOps we will configure or optimize your website tags, marketing platform connections, or tag management environment with care.

Example projects

  • Builds

    • New GTM or sGTM containers

    • New platform connections

    • New conversion events

    • New tracking ecosystems for new websites

  • Optimizations

    • Enhanced conversions/enhanced measurement

    • Google Tag Gateway

    • Meta Signals Gateway

  • Other platform conversion APIs

  • In-depth review and validation of events and parameters (i.e. item info, revenue, etc.)

  • Tag dictionary covering all platforms and what is tracked to them

  • Conversion accuracy analysis

  • Optimized GTM or server-side GTM containers

  • Audited and validated tracking set ups

You need this service if any of these statements ring true:

  • You want to be sure your pixels, tags, or marketing platforms are set up correctly

  • You don't trust what you see in platform and want to make sure your tracking is 100% dialed

  • Event counts or revenue aren't in alignment with internal data

What to expect

When we say that we build and optimize, we're talking about bringing comprehensive technical expertise and industry context to our clients' analytics infrastructures.

Pricing

Option 1: Priced by project

Option 2: Monthly retainer

With this option, projects are scoped and priced derived from our hourly rate of $85.

Our Core monthly retainer requires a minimum commitment of 12 hours / $1,100 per month.

  • Build and Optimize

  • Audit

  • Troubleshoot

  • Custom Dashboards

Let us help your brand maximize measurement potential.

Let us help your brand maximize measurement potential.

Let us help your brand maximize measurement potential.