Build and Optimize

Build and Optimize

Available services

  • Builds

    • New GTM or sGTM containers

    • New platform connections

    • New conversion events

    • New tracking ecosystems for new websites

  • Optimizations

    • Enhanced conversions/enhanced measurement

    • Google Tag Gateway

    • Meta Signals Gateway

    • Other platform conversion APIs

What to expect

Our process always starts with in-depth requirements gathering, during which we become familiar with your need. After gathering project requirements, our teams will align on a scope of work, drafted by us unless your team prefers otherwise. Once the scope is confirmed, and we have all necessary access, we proceed according to the outlined schedule and scope. Before a project starts, we agree upon things like preferred communication method, progress update cadence, etc.

Common outcomes

  • In-depth review and validation of events and parameters (i.e. item info, revenue, etc.)

  • Tag dictionary covering all platforms and what is tracked to them

  • Conversion accuracy analysis

  • Optimized GTM or server-side GTM containers

  • Audited and validated tracking set ups

When this service is for you

  • You want to be sure your pixels, tags, or marketing platforms are set up correctly

  • You don't trust what you see in platform and want to make sure your tracking is 100% dialed

  • Event counts or revenue aren't in alignment with internal data

This service is for virtually any potential partner of ours. Regardless of the size of your agency or brand, anyone can run into the issues covered above.

Pricing options

Option 1 - Priced by project

Option 2 - Monthly retainer

DigiOps' hourly rate is $85

Our Core monthly retainer tier =

12 hours / $1,100 per month

  • Tag Management

  • Measurement Strategy

  • Signal Optimization

  • Data Analytics

Let us help your brand maximize measurement potential.

Let us help your brand maximize measurement potential.

Let us help your brand maximize measurement potential.